Senior Market Research Analyst

Kō wai mātou? Who are we?

Zespri is more than simply the world's single-largest marketer of kiwifruit. We like to think of ourselves as fruit on a mission and as rebels with a cause: to help people, communities and the environment around the world thrive through the goodness of kiwifruit. We are proudly the world's largest marketer of kiwifruit, selling kiwifruit in more than 50 countries. We work with around 2,800 New Zealand and 1,500 international growers and post-harvest companies to source the best-quality Zespri Kiwifruit which we supply through our distribution partners to wholesale and retail customers. We are one of New Zealand's best-known international brands, dedicated to creating sustainable long-term value for growers.

He aha te mahi? What's the role?

As Senior Global Market Research Analyst, you’ll play a critical role in shaping how Zespri uses data and insight to guide brand, marketing, and commercial decisions across global markets. Sitting at the heart of our Market Research function, this role owns the end‑to‑end analytics workflow - bringing together consumer, brand, product, and media data to generate clear, actionable insights that drive real business value.

 As part of the global team, you’ll partner closely with teams across Asia, Europe, and beyond, using Power BI as the core analytics and visualisation platform. This is a senior, hands‑on role that blends technical capability with strong analytical judgement and stakeholder engagement.

Key accountabilities include:

• Analytics Strategy & Framework Ownership:  Lead the ongoing evolution of the Analytics Measurement Framework, ensuring it is clear, consistent, and fit for business decision making. Engage with stakeholders to shape business questions, analytical approaches, and outputs.
• Analytics Coordination & Integration:  Coordinate analytics delivery across the analyst community, driving joined up insights across markets. Reduce duplication, improve consistency, and lift the overall effectiveness of analytical outputs.
• Analytics & Insight Generation:  Own the full analytics lifecycle, from data ingestion and validation through to insight generation and delivery. Connect insights across multiple datasets to answer business questions and inform strategic decisions.
• Data & Visualisation:  Design, build, and maintain Power BI dashboards aligned to business needs. Apply best practice in data modelling and visual storytelling to enable clear, actionable insights.
• Modelling & Advanced Analytics:  Support data ingestion, modelling, scenario analysis, and validation. Build models or use AI/advanced analytics to address business challenges, where appropriate.
• Global Measurement & Capability Enablement:  Translate global measurement frameworks and learnings into practical, scalable analytics outputs for regional and local stakeholders.
• Vendor & Stakeholder Coordination:  Work with internal teams and external agencies to manage data inputs, resolve data issues, validate outputs, and maintain data quality across the analytics workflow.

Ko wai koe? Who are you?

You’re a strategic minded analyst who enjoys working with complexity and ambiguity, and who knows how to turn data into insight that influences decisions - not just dashboards. You will also bring:

• Minimum of 5–7+ years’ experience in advanced analytics, ideally within market research, marketing, or commercial environments.
• Proven ability to translate complex data into clear, actionable insights for senior and non technical stakeholders.
• Advanced Power BI expertise (data modelling, DAX, and intuitive dashboard design).
• Working proficiency in Python or R, SQL, and core statistical modelling techniques (e.g. regression, clustering).
• Strong analytics literacy with less emphasis on deep technical or engineering skills, and greater focus on analytical judgement and effective application of tools to solve business problems.
• Experience translating complex data into clear, actionable insights that inform business decision‑making at multiple levels. 
• Clear, confident communication skills and the ability to address business questions and influence outcomes.
• A collaborative, proactive mindset.
• Familiarity with market research tools and methodologies (preferred); experience with AI or advanced analytics is a bonus. 
• Bachelor’s degree majoring in statistics, mathematics, computing, business analytics or related fields (Master’s degree is preferred).

He aha e tika ai a Zespri? Why Zespri?

Our people are what makes our culture so irresistible and uniquely Zespri. We are a passionate and mighty team of 900+ employees in 23 different locations globally. Working at Zespri is an opportunity to join a fast-paced, culture-driven environment unlike any other. We want people who share our values of making it happen, creating real connections, and leaving a legacy. Join us in shaping our future and be part of a truly unique organisation.  

• Competitive overall remuneration package, including a Short-Term Incentive scheme opportunity.
• FlexWELL flexible work ethos; WFH and the office. 
• Additional paid annual leave day per year (Zespri Day).
• Two additional paid leave days for you to proactively support the moments that genuinely boost your mental, physical, emotional, and social wellbeing (Boost Days).
• Global Life and Permanent Disability Insurance.
• Group Medical Insurance benefits.

Apply Now! Applications close 5 May 2026.

At Zespri, we understand the importance of diverse perspectives and experiences, and a fair hiring process is the first step to getting there. We want to attract a diverse range of people and encourage everyone from all backgrounds and walks of life to apply. Please let us know if you need any assistance or reasonable adjustments to take part in the recruitment and selection process. You can reach out to our Talent Acquisition team via email at careers@zespri.com to have a chat to someone directly.