Brand Manager

Kō wai mātou? Who are we?

Zespri is more than simply the world's single-largest marketer of kiwifruit. We like to think of ourselves as fruit on a mission and as rebels with a cause: to help people, communities and the environment around the world thrive through the goodness of kiwifruit. We are proudly the world's largest marketer of kiwifruit, selling kiwifruit in more than 50 countries. We work with around 2,800 New Zealand and 1,500 international growers and post-harvest companies to source the best-quality Zespri Kiwifruit which we supply through our distribution partners to wholesale and retail customers. We are one of New Zealand's best-known international brands, dedicated to creating sustainable long-term value for growers.

He aha te mahi? What's the role?

This role is based in Korea and sits at the heart of Zespri’s ambition to build a truly iconic global brand, with digital playing a critical role in where we’re heading next. As we evolve toward our 2035 strategy, we’re looking for an experienced and confident Brand Manager - Digital Marketing to help lead the next phase of our brand growth in Korea. 

You’ll be part of a small, agile local marketing team, where collaboration matters and your contribution has real impact. This is a hands-on role that blends strategic thinking with execution - ideal for someone who enjoys taking ownership, working at pace, and applying marketing principles in bold, innovative ways.

You will be responsible for: 

• Developing and executing best-in-class digital marketing strategies across owned media, social, content, influencer activity and SEM.
• Partnering with the Brand Managers in the team and global/regional teams to deliver integrated, high-impact brand campaigns.
• Driving brand equity growth through compelling digital storytelling and consumer-led thinking.
• Owning and optimising Zespri’s owned digital channels (website, SNS, paid social), using data, insights and KPIs to continuously improve performance.
• Supporting e-commerce and shopper marketing initiatives in collaboration with sales and commercial teams.
• Leading and managing relationships with local and global digital agencies.
• Cascading marketing plans externally and sharing market insights with distributors, customers and partners. 
• Bringing deep understanding of the Korean digital and consumer landscape to inform decision-making and innovation. 
• Provide operational leadership by supporting the team on end‑to‑end marketing A&P operations, including purchase order coordination, invoice verification, and cost settlement management, ensuring financial accuracy, compliance, and efficient execution of marketing activities.

This is a fixed-term role ending July 2027.

Ko wai koe? Who are you?

You’re a confident, commercially minded marketer who understands how strong brands are built — and how to apply that thinking in a multinational environment. You’re passionate about marketing, curious by nature, and bring an adventurous mindset - someone who’s enthusiastic about trying new things, brave enough to challenge the status quo, and confident applying marketing principles in fresh, innovative ways.

You will also have:

• 7+ years’ marketing experience, ideally at Brand Manager level or equivalent.
• Bachelor’s degree in a relevant discipline; (food or nutrition preferred).
• Strong digital marketing capability, including owned media, social, content, analytics and performance optimisation.
• A solid understanding of the Korean digital landscape and consumer behaviour.
• Experience working within multinational organisations, partnering with local, regional and global teams.
• Proven ability to work cross-functionally with sales, commercial teams, distributors and customers.
• A data-driven mindset, using insights to inform decisions and recommendations.
• Strong business-level English oral and written communication ability.
• Ability to work independently, taking ownership and delivering outcomes

He aha e tika ai a Zespri? Why Zespri?

Our people are what makes our culture so irresistible and uniquely Zespri. We are a passionate and mighty team of 900+ employees in 23 different locations globally. Working at Zespri is an opportunity to join a fast-paced, culture-driven environment unlike any other. We want people who share our values of making it happen, creating real connections, and leaving a legacy. Join us in shaping our future and be part of a truly unique organisation.  

• Competitive overall remuneration package, including a Short-Term Incentive scheme opportunity.
• FlexWELL flexible work ethos; WFH and the office. 
• Additional paid annual leave day per year (Zespri Day).

Apply Now! Applications close 12 April 2026.

At Zespri, we understand the importance of diverse perspectives and experiences, and a fair hiring process is the first step to getting there. We want to attract a diverse range of people and encourage everyone from all backgrounds and walks of life to apply. Please let us know if you need any assistance or reasonable adjustments to take part in the recruitment and selection process. You can reach out to our Talent Acquisition team via email at careers@zespri.com to have a chat to someone directly.